Forget Park Lane, Mayfair, The Strand and Trafalgar Square and think Clarehaven, Phantom House, Machell Place and Fitzroy House.
Newmarket, the world headquarters of horse racing and thoroughbred breeding, is to feature in a bespoke special edition Monopoly game which has been brought out to mark the 350th anniversary of racing in the town.
It will be launched at this weekend’s QIPCO Guineas Festival when there will be a giant version of the board on show in the museum’s shop, situated on the ground floor of the Millennium Grandstand. Racegoers will be able to pre-order the game at £42.99 including postage.
The board has been funded by The Jockey Club and produced by Palace House, the National Heritage Centre for Horseracing and Sporting Art, with the latter being the beneficiary of all funds raised from by the project.
The original property squares will be replaced by 22 Newmarket training yards, some of which date back to the 1880s.
These yards are the town’s most famous and historic yards that were occupied by trainers in 2015 and will be placed in order of the 2015 Trainer’s Championship rankings.
Mayfair will be replaced with John Gosden’s Clarehaven and William Haggas’s Somerville Lodge will occupy Park Lane’s usual position with some of the town’s older yards such as Kremlin House in place of Regent Street and Heath House as Whitehall.
The tokens will be replaced with horses and to make their yards more valuable, players will aim to fill them with horses which can then be replaced with stallions.
The railway squares will be replaced with Palace House, Newmarket Racecourses, Tattersalls and Jockey Club Estates and the utility squares, originally Water Works and Electric Company, will be transformed into Gibson Saddlers and the British Racing School.
Income Tax will become Trainer’s Bills and Equine Vets’ Fees. Players will play with guineas, a nod to Tattersalls world famous bloodstock sales.
The Community Chest and Chance cards will also be bespoke to Newmarket and involve a number of the town’s business including the Newmarket Journal and Golding.
“The history of Newmarket is the history of the sport which we love,” said Newmarket’s town mayor Cllr John Berry.
“As Monopoly is a Great British icon and a such big part of all our yesterdays, I think that Bespoke Newmarket Monopoly is a wonderful way of celebrating Newmarket’s 350-year milestone.
“Like Newmarket, it will be a treasure to cherish.”
Newmarket Monopoly, which has been made by Winning Moves UK under licence from Monopoly’s owners Hasbro, will also be available to reserve via the new Palace House website.
Log on to www.palacehousenewmarket.co.uk from the weekend.