A local games student has found success after landing a well-known client.
Nick Walker, 19, from New Cheveley Road, Newmarket, was studying at Train2Game when he received a call from the world’s biggest cider maker, Strongbow.
He and his business partner, John Esslemont from Northumberland, had only recently started a their games development company, Icey Monty.
“Our portfolio had gone out to firms on spec and one rang us back months later. It came along at exactly the right time,” said Nick.
They were tasked with creating a game where the player fired a virtual arrow at a vending machine to win a can of the new brand of cider. The vending machine, which uses Microsoft Kinect technology, is the only one of its kind and is proving popular, so much so that it is being toured around shopping malls and rail stations across the country.
”It is becoming quite a cult thing,” said Nick.